« Eat your vegetables; the environment will thank you | Main | Happy Earth Day! »

April 21, 2010

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Mari

Flipping through AM New York on the train this morning and saw an H&M ad that read, "Celebrate Earth Day! Donate clothes for kids and receive 20% off your next kids purchase." Nice to see that they're looking at social sustainability in addition to greening their clothing line.

Trish

Yesterday I received a Blue Canoe catalog - never heard of them before, but they are 100% organic. They certainly are NOT affordable or aimed at the masses, but it was delightful to get a catalog completely focused on sustainable clothing.

Beth

I wonder how much of this sudden social and environmental awareness is actually the result of the slack H&M caught this past winter for cutting up and tossing out unsold clothing instead of donating it to homeless shelters (http://www.nytimes.com/2010/01/06/nyregion/06about.html). Hopefully, these initiatives are truly "sustainable" and not just quick fix greenwashing to make people forget about their past transgressions...

Mari

Thanks, Beth. Now that would explain why H&M seems to have grown a green conscience overnight... will be interesting to see if they keep it up. I'll keep my green radar up on my future shopping trips!

The comments to this entry are closed.